View All

Adelphic Partners With Dailymotion Exchange to Enable Mobile-First Premium Programmatic Video Ad Buying

July 12, 2016 | By Adelphic

Global partnership provides Adelphic’s clients with access to Dailymotion’s premium mobile instream inventory to reach audiences across platforms. Adelphic, the leading mobile and cross-channel demand side platform (DSP), today announced a partnership with Dailymotion Exchange (DMX), the private video exchange of Dailymotion, one of the largest video platforms in the world with more than 3.5bn… Read more »

Adelphic Appoints Jacqueline Berg as General Manager of the Americas

June 27, 2016 | By Adelphic

Former Apple and Google veteran to drive sales and revenue development in region WALTHAM, MASS – June 27, 2016 – Adelphic, the leading mobile and cross-channel demand side platform (DSP), announced today the appointment of Jacqueline Berg as General Manager of the Americas. In this role, Berg will focus on growth in both scale and revenue… Read more »

Adelphic Partners with Adsquare to Bring Local Audience Data to Brand and Agency Clients in Europe

May 31, 2016 | By Adelphic

Integration Enables Increased Accuracy and Relevancy of Ads via Robust Third-Party Data for Mobile Programmatic Campaigns Adelphic, the leading mobile and cross-channel demand side platform (DSP), today announced a partnership with adsquare, the Audience Management Platform (AMP) for mobile programmatic advertising, that will enable agencies and trading desks to leverage a new source of reliable… Read more »

InMobi Announces New Partnerships for Mobile-First Programmatic Video

May 16, 2016 | By Adelphic

Leading Demand Side Platforms bring powerful in-app video advertising to brands, at scale, through InMobi Exchange InMobi, the world’s most powerful mobile advertising and discovery platform, today announced partnerships with leading demand-side-platforms (DSPs) Adelphic, AppNexus, The Trade Desk, TubeMogul, AudienceScience and Turn to scale high engagement mobile video ad formats across in-app programmatic inventory. With… Read more »

Game Changing Partnership: Adelphic Now Delivers Mobile Futures Via Juice Mobile

May 12, 2016 | By Adelphic

The integration of Juice Mobile’s Nectar® platform into Adelphic’s Platform complements Adelphic’s RTB offerings to clients Juice Mobile, the leading mobile programmatic and technology firm, and Adelphic, the leading mobile and cross-channel demand side platform, today announced an industry-transforming partnership. In a market first, Adelphic has integrated Juice Mobile’s Nectar® Futures platform into its own… Read more »

Ad Tech Executives Continue to Flock to Adelphic’s Programmatic Advertising Platform

October 28, 2015 | By Adelphic

Adelphic expands executive leadership team with new hires from Facebook, Oracle and Yahoo Programmatic advertising is no longer a trend, it is a standard. In fact, programmatic is becoming table stakes in mobile display advertising as total spend is expected to reach $20 billion by 2017. Despite the industry’s momentum, ad tech is simultaneously entering… Read more »

xAd and Adelphic Enable Turnkey Mobile Programmatic Advertising Offering for Precise Location-Based Targeting at Scale

October 22, 2015 | By Adelphic

Adelphic Extends Location Suite with New Seamless Integration with xAd Adelphic, the leading mobile and cross-channel demand-side platform (DSP), today announced it has partnered with xAd, the leading location platform that enables marketers to reach the right people based on the real places they visit every day. This new partnership enables seamless access to xAd’s… Read more »

Adelphic and Opera Mediaworks Introduce High Quality Mobile Video to Programmatic Buyers

September 22, 2015 | By Adelphic

Adelphic, the leading mobile and cross-channel demand-side platform (DSP) today announced it has partnered with Opera Mediaworks to bring high quality mobile video to programmatic buyers through its platform. Currently the only brand-focused DSP with access to Opera’s Instant-Play™ HD video technology, Adelphic exclusively enables its clients to leverage this offering to deliver superior ad experiences… Read more »

Adelphic Collaborates with MMA to Develop Programmatic Advertising Navigator

August 28, 2015 | By Adelphic

As the leading mobile demand-side platform, Adelphic understands how mobile is the key driver behind the rapid growth of programmatic advertising. To continue educating marketers in this emerging space, Adelphic collaborated with the MMA Mobile Programmatic Committee to develop the Programmatic Navigator – a dynamic and user-friendly tool designed to help guide brand marketers in… Read more »